Presentation Decks. Occasionally, I am asked to build presentations to help the audience understanding. I always try to avoid the blank presentation and make it fun. Here are a few of my work.
Social Media: Nina Roy . Natrel, a Canadian dairy cooperative, just launched a new product : Eggnog. We witnessed online a strong sentiment of hate and love around the product, so we decided to create the Grinch of Eggnog.
Conception: Kijiji YouTube Ads ''Fast and Easy as that''. Kijiji, Canada’s most popular free, local classifieds site, wanted to produce video ads specific to the Youtube environment. I had the pleasure to do some strategic thinking and conception.
Digital Strategy: Online Campaign ''A little good, a lot of great''. . Natrel, a Canadian dairy cooperative, wanted to push their Organic products. I worked on their full online campaign.
Conception & Ideation. [2012-2014] Some social content work I did for clients.
Social Media & Public Relations: Food Influencers . I built a strategy where we could gain awareness, positive sentiment and intent of buying through influencers outreach. I worked from the ideation to the production phase.
Digital Strategy: ''Make Fresh Memories'' Campaign . Natrel, a Canadian dairy cooperative, wanted to push their Lactose Free products. So I had a blast working on a full online campaign.
Social Media Strategy, . Shaw Facebook Campaign. Shaw Media asked for a social campaign. The main goal was Fan Acquisition and to increase the engagement.